For Alexander Wang's highly anticipated Collection 2, Institute transformed the former Williamsburgh Savings Bank Tower in Brooklyn into an unconventional runway space.
The show paid homage to the collection inspiration - "uptown" and "downtown" American hustlers.
Making a home in the cold, dark vault beneath the bank, a runway was plotted against black latex walls, black carpet, and a programmed maze of LED lights overhead. Models walked to an electronic and hip-hop inspired mix, which rounded out the downtown, leather-and-chain-inspired space.
The set design celebrated two different ends of the Alexander Wang spectrum. On one end: preppy by way of hard-earned wealth, privilege, and status symbols ; on the other: gritty, urban, and a nod to the brand's roots in the up-and-coming. And in the words of Wang himself: "Carolyn Bessette Kennedy visits Kit Kat Club Berlin.
Spring Summer 16
For his SS16 and 10 year anniversary runway show, Alexander Wang brought Institute on board to develop a powerful visual experience in honor of his 10th anniversary.
Alongside iconic set designer Stefan Beckman, a custom 150’ projection screen was built, serving as the runway’s backdrop and visceral retrospective of the iconic designer’s career.
After the film, the event transformed into a massive warehouse party, with the projection screen providing visuals throughout the night.